Craig Robinson, Creative Director and Copywriter

I love the Suffolk Coast because it doesn’t relax into the tacky clichés you find elsewhere. There is a peace and charm that few coasts can match. Even when the North Sea boils over, it seems tranquil.

My favourite place in Suffolk is sitting on the quay at Orford – this is when I feel privileged to live here. Aldeburgh too, there’s plenty for a young family and an old-fashioned wife (Cragg Sisters and Sweet Shop) and still wild enough to satisfy my inner cave man.

My happiest memory of the Suffolk Coast is holidays as a child in the now converted Craighurst Hotel in Southwold. I’m pretty sure we only stayed there because of the name.

My favourite coastal view is looking through Maggi Hambling’s controversial scallop, along the beautiful beach to the equally arresting Sizewell. When we eventually separate from the rest of the UK the People’s Republic of Suffolk really does have everything.

My favourite place to eat is The Cross vegetarian restaurant in Woodbridge. Nice to see posh nosh for vege-types at last.